A startling presentation designed specifically for banks, investment firms, credit unions, and insurance companies that is now Schmidt’s second-most requested topic. With little differentiation among competitors and media-fueled erosion of trust in financial services providers, it’s no wonder potential clients opt to work with “whoever’s closest to my house,” instead of “whoever can best serve my needs.” Or stay away altogether. Where others see futility, Schmidt sees unprecedented opportunities for growth. He’ll show you how to change the culture of your financial services business to stand out, create demand in your local markets, fuel client referrals, and take advantage of the look-alike/act-alike competitive environment.
Customer Loyalty Expert, Legendary Former Director of Communications at Harley-Davidson Motor Company, Author of 'Make Some Noise,' and Co-Creator of Torque Sessions